Ruth Badger joins the Mail's 'jobs' campaign
IT'S the worst recession in living memory - with one in 12 people in the West Midlands out of work.
But today the Birmingham Mail fights back against the black despair of the dole queue, with our new 'We Want To Work' campaign.
Your favourite newspaper has enlisted the skills of Apprentice TV star Ruth Badger to help eight local jobless people back into work, and give them hope again.

We will be tracking their progress closely over the next few weeks as Ruth brings her special skills to bear to give the eight a very real chance of a brighter future.
And we will be showing ALL readers the best way to get back to work, with the same campaign providing inside knowledge and top tips on the employment front.
The Mail knows how hard life is for some of our readers in this terrible economic downturn.
Around 36,000 people have lost their jobs in the region in the last three months alone, taking the region's jobless total to 223,000.
That's 36,000 people whose lives have been suddenly turned upside down, blighting their families' hopes and threatening the roofs over their heads.
Today the Mail stands up for every single one of those 223,000 jobless.
With Ruth Badger's and other experts' help, our 'We Want To Work' campaign will make a huge difference.
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What a Joker you really are Dyson, How dare you begin campaigning about unemployment and saving jobs in the Midlands when YOU and your so called management team recently made over 1/5 of your former colleagues redundant last November. It may only be a drop in the ocean of the 1 in 12 but the Birmingham Post and Mai are a BIG contributor to these figures'. Take a long look in mirror and maybe try thinking a little iota before you open your big mouth!
Typical 'I live in another world' blinkered attitude. There are businesses across the world that have had to lose staff. Doesn't mean that those with the ability to assist should not try to project ideas, advice and guidance on what people can do to get a new job. The Birmingham Mail has a responsibility to assist readers at this time and we shall continue to do so. Perhaps you should take a look at the series yourself - you may be surprised at the quality of advice.
Dyson, you're a legend!
Congrats on landing 'The Badger' to head your campaign. I hope the 'Birmingham Eight' are not too sensitive though. Ruth does tend to swear and shout a little as you'll know if you've seen her in action.
She was most entertaining in an episode of 'Badger or Bust' where the boss of a struggling company told her they got a thousand enquiries a week costing £5 pound each. You can imagine his surprise when she took out a calculator to work out what five times a thousand was!
'Former Employee' don't be so hard on the big man. It's not like he called a meeting for his staff outlining broad editorial changes and then failed to tell them they'd all have to re-apply for their jobs... er...
A. N. Other, deciding not to re apply for my job at the Birmingham Post and Mail was the best decision I made, when I asked Mr Dyson and Reeves what my new role would entail, they failed to convince the future lay in newspapers and could NOT define the new job specifics at all! These people have not got a clue about running a modern day newspaper / website. By handing me over £18,000 in redundancy for 13 years of enjoyable journalism was a godsend. I am now happily earning three times as much as I was with Trinity Mirror for less work, more time with my family and No more M6 traffic jams!
Mr D. Thank you for not convincing me my future lay with Brand Champions, The Onion news hub, Fort Dunlop with No parking Space (but can jump on a bus to the Fort only 2 hours each day return) I ask What city newspaper moves it's head office 4-5 miles out of its City Centre? No wonder the new titles are full of PA copy, next time a big news event happens in Birmingham, you can guarantee the Post and Mail will be scrounging around for members of the public who have captured the story on their mobile phone followed by a Vox Pop! That will help bring in the readers hey!
Any way must get to bed, day off one Marketing job to do tomorrow followed by a business meeting with a new client, Credit Crunch is great for PR and Marketing, these Green Shoots of Recovery are giving me plenty of work!
In answer to the 'former employee';no company or industry is immune to the current economic situation and having to make necessary cuts an restraints as they see fit.At least the Mail are attempting to eleviate local people from the frustration of job searching in sectors of industry that are not Journalism related.You should be blaming Banks an government financial watchdogs,not to mention the then Chancellor at the beginning of all this,one Gordon Brown!for all this sorry mess.You seem very smug about yourself as you are obviously doing well,unfortunates like me an many others(looks like LDV are next)wouldn't like your comment.
Pleased to see that Former Employee is still bravely putting his head above the parapet!! Pleased to have aided your bile duct! Let's move on to assisting anyone who's not as lucky and as glib as you. Next...
"...Let's move on to assisting anyone who's not as lucky and as glib as you..."
Hello Kettle, this is Pot...